Enjoy another great article from our guest blogger, Susan Placek, owner of “Popcorn Greetings“.
As an entrepreneur I know about the headaches and hassles small business owners have to deal with every day. We invest a…
Here is an article written by Sean D’Sousa of Psychotactics. It talks about customer loyalty in a way that we seldom think of.
Are you concerned about customer loyalty? Are your customers so loyal that they will stick with you through…
Is your website attracting traffic but no sales? Do you wonder what you can do to make those potential customers stay at your site instead of clicking on to the next one?
As the owner of giftbasketnetwork.com, my directory can send…
Today’s post is reprinted with permission from our guest blogger, Rick Segel of Rick Segel and Associates. He is one of the leading experts in retail marketing.
A reader sent me a story this week that I just had to share…
As part of the advertising promotion for their new “grilled chicken meals”, Kentucky Fried Chicken offered a coupon on the internet for a “Free 2-piece meal.” This offer came out last week and was set up to expire on May…
Like all of you, I’m familiar with the word “recession”. My community hasn’t been hit as hard as some others but even here, jobs have been lost and budgets torn asunder. There’s no question that it’s going to take time…
Most businesses accept loss of customers as a fact of life — a cost of doing business. But it costs much more to obtain a new customer than to keep an existing one. If you can increase your customer-keeping rate…
I’m not much of a store shopper anymore. I don’t get up at 4:oo in the morning to catch that great sale. Every time I go to the mall, it looks different as new stores replace old ones. Let’s face…
If you think of customer service and marketing as being expensive and complex, here is a valuable lesson about how simple it can be:
The Simple Truths of Customer Service (and marketing, too!)
If the video about Johnny has changed your way…
