Sometimes we stumble upon marketing ideas in unexpected places.  Even if they are in no way involved in our own industry, they can be molded and used within our business.  I get lots of marketing emails from lots of people…

One of my favorite blogs is written by New Zealand blogger Sean D’Souza and this particular blog entry is a  perfect reminder for all of us at this time of year.  By the way, his blog and website is a wealth of…

A question to ask yourself each night is:

 What have you done to promote your business today?

Other valuable questions are: 

• What did you learn today?
• What new promotion did you hear about this week that you could adopt or adapt for your business?
• What…

Enjoy another great article from our guest blogger, Susan Placek, owner of “Popcorn Greetings“. 

Make Your Customers Work for You

As an entrepreneur I know about the headaches and hassles small business owners have to deal with every day. We invest a…

Here is an article written by Sean D’Sousa  of Psychotactics.  It talks about customer loyalty in a way that we seldom think of. 

Are you concerned about customer loyalty? Are your customers so loyal that they will stick with you through…

If you really have a desire to learn, there are all kinds of resources out there just waiting for you to find them.  There are three that you might check out if you aren’t familiar with them already. 

One that I…

A business has two functions: 

• To serve its customers better than anyone else
• To make a profit

If your business fails in either function for any length of time, the business itself will fail.

So you already provide great customer service and you’re still…

I am a busy person.  I check the computer many times each day in order to pull orders as they come in.  Once or twice a day, when I log in, I quickly check my emails, forum postings, and blogs…

It’s a jungle out there.  You’re surrounded.  Everywhere you look, there are enemies.  You are all stalking the same prey.  Some of the enemies are giants that tower over you.  They have more weapons and more money to spend on…

Being “Green” is all the rage.  Companies all over the web are claiming to be green, to sell green products, etc.  But make sure your claims are true or you could be subject to both embarrassment and fines.

According to a…